Economics of Strategy

thumbnail Economics of Strategy
Forfatter
| Mark Shanley | David Besanko | Scott Schaefer
Forlag John Wiley & Sons Inc
Utgitt
Format Paperback   Andre format?
Språk Engelsk
ISBN 9781118319185
Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. Thesixth edition of Besanko's Economics of Strategy useseconomic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book providesreaders with a logical framework for understanding the strategic activities within a firm.
 
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